The cinematic progressive industrial artist, Precious Child, has released his music video for “Magic Is Real.” Off of his album Escape, the music video for “Magic Is Real” was direct by Mikki Morrison.
“For the video, I found Mikki’s visual work online through a mutual friend and loved how she had an eye for the experiences between experiences; the details and split second flashes of beauty in life that we all experience but sometimes ignore. I approached her about collaboration, sent her the song, and asked her to do her thing and capture footage of what she sees. In editing I took it a little further and repositioned clips within the screen to force the viewers eyes to move around and actively look- the same way that she does. The subject matter of my art is generally focused on suffering and pain and vengeance and darkness but here’s my ray of sunshine. The song and video are my gift for people to find magic and beauty.” – Precious Child